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Why is it important to choose an AMBA MBA?

 |  3 Min Read

Designed for determined, forward-thinking professionals, the Online MBA from the University of Birmingham, run by the globally recognised Birmingham Business School, was the world’s first 100% online AMBA accredited MBA – but what does it mean to have an AMBA accreditation?

The Association of MBAs (AMBA) is the international impartial authority on postgraduate business education, established in 1967 by a small group of business graduates with the aim to raise the profile of business education and the MBA qualification in UK and Europe.

AMBA accreditation sets the global standard for all MBA, DBA and MBM programmes and currently accredits programmes at over 200 business schools in more than 70 different countries1.

According to the Complete University Guide, “accreditation ensures that an MBA programme is of the highest quality and stays relevant to the changing world of business. The MBA should reflect changing trends and innovation in postgraduate management education. The accreditation process and the criteria under which MBA programmes are judged reflects this commitment to guaranteeing quality and fostering innovation2.”

Choosing an AMBA accredited MBA means you can be assured that the standard of the teaching and the qualification you receive is of a globally recognised standard. “[It] reflects the high standards we have set in designing and delivering this programme of study, using the latest technology and teaching methods,” said Dr Michael Shulver, Director of the Online MBA & MSc International Business, University of Birmingham.

Gain a competitive advantage

As numbers of senior level positions in business continue to rise it places greater significance on undertaking a qualification which bridges the gap between managerial and more advanced roles. Our fully-accredited Online MBA course will help propel you to greater success, whether you are looking to progress in your current role or head up your own business.

Professionals are able to study at a time and pace which suits traditional working hours and apply their learnings immediately. Standing out from the crowd is important and staying ahead of the latest trends and innovative techniques especially so.

Current University of Birmingham Online MBA student, Andrew Lavin, explained his course selection criteria: “I realised the importance and global recognition this type of qualification carries – I was sure I would be learning some of the latest developments the MBA arena would have to offer.”

Online MBA vs campus equivalent

And whilst an Online MBA was once considered less credible than the campus equivalent, the tide is rapidly changing thanks to the fully immersive and interactive digital approach and the stamp of approval AMBA accreditation provides. Online education is the future and allows for more flexible working for those studying alongside work, for example.

Director of Educational Enterprise at University of Birmingham, Ian Myatt, clarified: “The programme’s learning objectives and outcomes are the same as the campus-based course; the academics are of equivalent calibre, the subject matter is near-indistinguishable, and when students graduate the certificate they receive is the same. For employers, there’s no distinction.”

Birmingham Business School is dedicated to developing the next generation of global business leaders through online learning. If you would like more information on the world-class online business courses available, please fill in our request for information form or contact our admissions team on +44 (0)800 032 7101 or via email


  1. UNKNOWN (2020) The Association of MBAs (AMBA) [Online] Available at: <> [Accessed 02.03.20]
  2. UNKNOWN (2020) A guide to the Association of MBAs’ accreditation process [Online] Available at: <> [Accessed 02.03.20]

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